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SEO Trends 2017

SEO will always be an important topic for web design (despite what some may say), and 2017 is no different. Here are some of the interesting SEO trends for the new year.

1. More Featured Snippets

A featured snippet is an answer to a question you search for on Google that is displayed directly on the Google results page. It is pulled from a webpage, and includes the title and URL of that webpage.


What is a website silo?

This is something I only ran across recently and it's very interesting in it's potential impact for SEO.

In a website silo structure, you try to put all your SEO influence for one particular keyword phrase into ONE page.


Featured Client - December 2013

Pink Perseverance

Name: Chris Conklin
Name of Business: Sea Shell Motel

Tell us a little about your business:

Opening in 1965, we are a small, family-owned and operated motel. Offering a variety of accommodations, including motel rooms, efficiencies, suites, and a selection of houses, from one-bedroom cottages to four-bedroom homes. We cater to families, couples, sportsmen as well as those travelling for business.

What makes your lodgings special?

Conveniently located—yet removed from traffic noise—we are just one block from the historic downtown in a quiet, residential neighborhood. Our location, coupled with a beautiful, serene landscape rife with colorful flowers and exotic plants, a summer kitchen for cookouts, picnic tables and grills, and shaded, open space (for throwing ball, playing horseshoes, etc.) offer guests a feeling of being at home away from home.

We at the Sea Shell Motel strive to make everyone comfortable and feel welcomed. With cleanliness, affordability and our commitment to guest satisfaction, we endeavor to keep our guests returning year after year.

Where did you first hear about Fresh Look Web Design?

We heard about Fresh Look from executive director Evelyn Shotwell of our local Chamber of Commerce. We were impressed with the website of our Chamber, and that piqued our interest.

In what ways has Fresh Look helped your business?

We have seen increase in:

  • overall business
  • website traffic
  • website compliments
  • inquiries and reservations
  • search results: i.e., from search engines

Would you recommend Fresh Look to a friend, and why?

Yes. Fresh Look is creative, affordable, and the website designers are fast, dependable, professional, knowledgeable, and easy to work with.

Come visit Sea Shell Motel for a great vacation stay on Chincoteague Island!

Sea Shell Motel
3720 Willow Street
Chincoteague Va. 23336
(757) 336-6589

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